← Back to Storii
Storii Magazine

Founder stories, in their own words.

A growing library of long-form features from founders building today — across wellness, tech, hospitality, retail and beyond.

Earth Sole: A Second Skin, A Second Chance
E-commerce

Earth Sole: A Second Skin, A Second Chance

Primary keyword: barefoot shoes Earth Sole began not with a business plan, but with a rainy day at a festival in South Africa. It was December 2020, and Anouk was living in a caravan, spending most of her time barefoot and connected to natu

Anouk Anansi, Earth Sole